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87% Positive

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#apple#porsche#colors#logo#https#com#cars#livery#media#car

Discussion (29 Comments)Read Original on HackerNews

recursivedoubtsabout 3 hours ago
apple should go back to their classic logo

minimalism and thinness-for-thinnness-sake has been played out: everything looks the same and is devoid of personality.

People want personality back:

https://x.com/HeyZaraKhan/status/2050166377269620920

Related, MB bringing back physical buttons:

https://news.ycombinator.com/item?id=47997418

Physical media is making a comeback too (including books)

Rebelgeckoabout 1 hour ago
wrt Porsche, Apple, and physical buttons:

Porsche makes an Android Auto/Apple Carplay head unit that's compatible with their older cars (including single-DIN for the classics). I always thought it was super cool that they made that as an option for people who wanted to daily drive their 914 without giving up some of the practical benefits of a newer car.

They put out some delightfully cheesy ads with at least some actors who didn't speak English but tried to sound things out phonetically.

amelius16 minutes ago
Those rainbow colors have a different connotation in popular culture. Not sure if Apple's marketing team would want to take any risks there.
snapetom4 minutes ago
Disagree. The people that buy Porches and Macs see that logo as iconic. Sexy as fuck.
DauntingPear7about 3 hours ago
I had an IT job where I got to replace ink in enterprise printers and the tactility was great. I completely understand the convenience of always plugged in and connected drives, but for some media it would be great to have some clicks or tactility when plugging things in, and having more plug and play storage options. I miss the days of plugging in a “thing” which holds a defined media or set of media. Game disks and cartridge support on PC, even if it isn’t practical, would be great to see
blululuabout 2 hours ago
They should make finder’s search function actually work so that you can open apps on the latest release or macOS. Everything else is irrelevant when you are shipping massive UX regressions and bugs.
Waterluvianabout 1 hour ago
Respect to those handful of timeless brands that have pretty much never changed. Sony is basically the same since the 50s.
raverbashingabout 1 hour ago
I have to agree

Modern Apple is like the bland decorations of today that make houses look more like a hospital than anything else

That Rainbow Apple theme on the cars is just something else. It almost has Nickelodeon levels of enthusiasm

bigyabaiabout 2 hours ago
The absolute, very last complaint that I have with Apple's brand right now is their logos. They can abandon minimalism once they're done worshiping authoritarianism, until then they don't deserve it.
postalcoderabout 3 hours ago
The colors look beautiful on the car. Hopefully a Ternus-lead Apple will find the courage to adorn the Macbook Pro line with six colors.

I would bet there's so much pent up demand for properly colored macbooks. What's the argument against it – SKU explosion?

jbmabout 1 hour ago
Is there?

I walked past a parking lot yesterday and everything was in black, white and silver.

When I bought my house the agent turned up her nose about the wood furnishings instead of "millennial white".

The resale value of macs is one of their selling points, just like cars. Generic colours win. I contend there is no pent up demand.

voidfunc18 minutes ago
As a millennial I grew up with 90s fun colors. I want color. Gen X has largely oppressed us with Millenial White, Beige and earth tones. It is both inoffensive but also depressing.
hulituabout 2 hours ago
> What's the argument against it

every cent you invest in the product is taken from your profit.

raframabout 2 hours ago
Not if you add it to the price.
redfloatplaneabout 1 hour ago
Ah, they just today did Formula E in a Pink Pig livery (https://www.fiaformulae.com/en/news/1062899) but I think the Apple livery might have been more apt.
Sardtok19 minutes ago
Yummy pink pig liver. So livery.
buserrorabout 3 hours ago
Damn, just when we of the emulator and vintage stuff scene thought we were safe using the old colors as they hadn't any relevance anymore, booom, it suddenly becomes trendy again.
dfxm12about 1 hour ago
Neat. Porsche releases different gear from time to time based on classic liveries. An espresso cup wearing this livery would be nice.

For example, here's what's left of the martini racing collection: https://shop.porsche.com/us/en-US/c/collections?hierarchical...

ardit33about 1 hour ago
Whoever designed the modern version of it, did an awesome job. Modern porsches (past 2000) have gotten a bit too boring, and it needs to be bring some more color in their line up.
brcmthrowawayabout 2 hours ago
Was this sanctioned by Apple??
vlovich123about 1 hour ago
Common sense or reading the article would help.

> “We’ve enjoyed a longstanding relationship with Porsche, going back to 1980 when a Porsche race car first carried the Apple logo,” Oliver Schusser, Vice President Apple Music, Sports and Beats, said. “That moment marked the beginning of a shared passion for innovation and creativity that continues to define our collaboration today. As Apple celebrates its 50th anniversary, we’re proud to once again partner with Porsche on a design that pays tribute to that original 1980 livery.”

1atticeabout 2 hours ago
It's not a 'greige' (grey-beige) paint job tho so it doesn't look very good. The rainbow apple logo needs the greige to foreground its vibrancy. White is too loud, and drowns out the pop.
1attice22 minutes ago
Got down voted here but I was being serious. That greige colour of early Apple was part of the branding that made room for the colourful logo. These race cars break design rules and look worse for it.
mrcwinnabout 2 hours ago
Only HN could find something negative to say about a wrap on a car. The internet is a remarkable place.
rasculabout 1 hour ago
Race fans criticize liveries all the time.
chaostheoryabout 3 hours ago
This is a strange sounding title. It sounds like Porsche was fighting against Apple’s colors in Laguna Seca, when instead they’ll be used on Porsche cars.
dllu28 minutes ago
> to take part in a competition, election, etc., and try to win it

https://www.oxfordlearnersdictionaries.com/us/definition/eng...

fellsabout 1 hour ago
The title reads perfectly fine to me. Especially with the `in` preposition.
Simon_O_Rourkeabout 1 hour ago
This is a nothing burger of a story.
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