On the Future of Apple’s Vision Platform

Just the Mac display capability gives it great value. But if they had positioned the Vision as the more powerful cousin of the Mac, in interface and OS, instead of shoehorning iOS into 3D it would be worth the money. And more.

If they shipped with:

• Ultra

• More RAM

• Hot swap batteries

• Keyboard+trackpad slab that looks like the bottom half of a laptop

• Spacial pen

• Any number of independent Mac-like windows, but with full spacial components, first-level entities, instead of flat and in a "screen" container.

• Enabled Mac-level flexibility and access, enabling serious interfaces and development

I would pay $5000 or more for that today.

Apple: Pro should mean a Pro OS.

Cook whiffed on what could have been an amazing legacy, suitable for Steve Jobs' successor: A Mac superior device.

Instead his legacy: Wasting groundbreaking hardware on another media + toy app kiosk, service-fee lanyard. "In 3D!"

It kills me when people talk about it being overpriced. They are right. But only because the software handicaps the hardware.

VR has been around for a very very long time. AR too.

The argument that Vision Pro is something other than VR is wishful thinking and a disconnect from reality, which, not that I write it out, is perhaps apropos.

Used to be the case that Gruber had the best sources in Apple. He went corporate and started doing managed PR for them and now would you believe he no longer has the inside scoop?! It’s hilarious.

The reason he doesn’t think this is happening is because he doesn’t have sources anymore, he has handlers.